Trailer Blogger

Role Models: Bad Big Brothers in a Red Band Trailer

Posted in Comedy by Adam on November 18, 2008
Click to check out the Role Models red band trailer at Zuguide.com

Click to check out the Role Models red band trailer at Zuguide.com

After a hiatus of nearly a decade following the release of American Pie, the red band trailer has made a triumphant return in recent years. With R-rated previews for Superbad, Forgetting Sarah Marshall, Pineapple Express, Burn After Reading, Tropic Thunder, Knocked Up, etc. becoming hits both in theaters and online, moviegoers are finally getting a more accurate idea of the levels of cursing, nudity, violence, and drug use that the most highly anticipated upcoming movies promise to deliver. Where the red band designation was initally intended to be a deterant and a warning to parents, it has recently become an effective marketing tool – exuding a sense of exclusivity and the forbidden. The red band trailer seems to lend itself particularly well to the comedy, where raunchy, offensive adlibs have become the norm. A couple of memorably objectionable lines from a good red band trailer are usually enough to sell fans on a flick’s potential.

Role Models, the new comedy from director David Wain (“Stella,” “The State,” Wet Hot American Summer) and co-writer/star Paul Rudd (Clueless, Anchorman, The 40 Year Old Virgin), is one of the latest films to jump in on the red band trailer trend. After wrecking the truck they use to promote Minotaur Energy Drink on a school campus, Elizabeth Banks tells Rudd, the cynical pitch man, and Seann William Scott, the womanizing mascot, that they have been sentenced to perform 150 hours of community service at a Big Brothers Big Sisters-type program. Rudd is paired with Christopher Mintz-Plasse (Superbad), a renaissance fair loving dork, and Scott is stuck with Bobb’e J. Thompson (“Human Giant,” Fred Claus), a little, foul-mouthed troublemaker. In the trailer, both Rudd and Scott make ample use of the film’s R-rating, but I’m pretty sure it’s Bobb’e J. Thompson who will have the most quotable lines in the movie.

Highlights of the Role Models red band trailer include: 1)  Rudd and Scott telling a smart ass middle school student that Scott got the Minotaur costume out of the boy’s mother’s closet after he f-ed her. 2)  Jane Lynch telling Rudd and Scott that she used to eat cocaine for breakfast and lunch. 3) Thompson shouting that he doesn’t want to take his pants off right after Scott introduces himself. And, 4) Mintz-Plasse asking Thompson if he means that the medieval themed game he plays is “gay” in the Old English sense of the word. My favorite part of the trailer is when they show a shot of Thompson’s drawing depicting a meeting between Beyoncé, himself, and some sugar. Role Models opened November 7, 2008. Check out the Role Models red band trailer at Zuguide.com.

Advertisements